Betsson AB pulls out from Dutch Market

Betsson AB is known to be one of the greatest sports betting sites in Europe. According to EGR magazine, it has been confirmed that Betsson AB pulled out of Netherlands market.

Betsson is the company behind Dutch focused online casino brands Oranje and Kroon. The company told Betsson that they ceased promotion in order to avoid any legal consequences in future as the market will be regulated soon.

Betsson told the media that they want to comply with the regulations and policies that are in the market. Betsson AB brands will not accept players or any bets from IP addresses from Netherlands.

The regulator to this market gave a warning to operators in 2014 that they did not acquire their licenses if they continued offer services to their customers prior to the market regulations that were planned. The Dutch regulator is known as Kansspelautoriteit (KSA).

Betsson AB’s withdrawal came after last week’s announcement by KSA that they were making strong the advertising code through an agreement to new advertising policies with media operators in the country.

There is a build up to new online gambling rules in the Netherlands and this has prompted a couple of betting operators in Europe to withdraw from the market so as to meet with the licensing standards of approval. Some of the operators who withdrew are 888 and William Hill.

About Betsson AB

Betsson believes that responsible gaming is a must. To make this possible, they offer a number os measures that guarantee safe gaming through self excluding activities training their staff and testing their platforms. This has made Betsson to be nominated as one of the most socially responsible gaming companies of the year by the IGA and EGR.

Betsson is working on improving their services as technology advances. They believe it is important to live as their customers do. Mobile gaming is currently at the centre of the gaming industry and betsson is keen to have all their products accessed from mobile platforms. This was noted after their customer base in the mobile platforms grew by 130% in 2014 compared to 2013.

This proves that Betsson are great at what they do and will always work at advancing their service for the better of the players.

This article is published in: Withdrawal from market
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