European sports betting operator Marathonbet has claimed to strike one of a kind deal with England club giants Manchester United. This comes after the company claimed that it is on the verge of expanding its markets globally and would start the process in UK.

Marathonbet will become the official sponsor and associates of Manchester United commonly referred to as the ‘Red Devil’ for whole of the 2015/2016 season. Incorporated in the deal, Manchester United are supposed to have Marathonbet promoted all across matches that would be played in the 75,000 seat capacity; Old Trafford.

Moreover, the deal claimed that Marathonbet will make use of Manchester United digital channels as well as vast social media in attempt to make its profile known by many. Marathonbet also claimed that it would offer the club a hand in situations pertaining community and social programs.

The CEO of Marathonbet Stan Reoutt claimed that Marathonbet has been involved in various activities that would see it be on top of football betting. The deal with Manchester United will form a base for its new branding in the field. This comes due to the fact that the club is well known by many across the globe. This deal forms their main initial step in the global arena of sports betting. He concluded that he was eager to work with the club and its fans too.

Richard Arnold the Manchester United Group Managing Director echoed Stan words and claimed that the big and strong fan base for the club would be the key bridge that would be initiated by its associates in bringing an array of innovative ways. One advantage that would bring prosperity is that Marathonbet has over 20 different languages that it operates in and it will help the two to run their programs across the globe. This association will bring unique contents to its fans as well as spirited betting odds. With this, it would be very easy for fans to place their bets and win instant and well paying prizes.

The upcoming Betting on Football Conference scheduled for next month will focus on betting partnership and will be held at The Emirates.

Mansion Group, an online gaming operator of casino.com has moved ahead to expand its company in the English Premier league, by entering a partnership with Crystal Palace FC. Mansion Group will replace Neteller, an igaming electronic payments specialist as the official sponsor of South London football club, Crystal Palace.

When Crystal palace announced its signing of Yohan Cabaye, a French international midfielder, Mansion Group also expressed its shirt sponsorship to the club.

As much as the terms of the deal has not yet been disclosed, it is confirmed that the Mansion Group branding will officially appear throughout the 2015-2016 season on the front of players’ jerseys.

The deal will be the second of the same kind for Mansion Group, after agreeing to become the official front-of-shirt sponsor of AFC Bournemouth. As such, in the coming season, Mansion Group branding will be present on the jerseys of the two premier leagues clubs.

The CEO of Mansion Group, SagiLahav said: “As a reputable business with greatest respect for English premier league, we are delightedwith this amazing partnership. In fact, we look forward to working with Crystal Palace on various projects that will boost both of our brands visibility, while providing a platform that will benefit the CPFC fans and Mansion casino from the partnership.

The following is a statement made by Steve Parish, the Chairman of Crystal palace club:

“We are excited to work together with Mansion, an entertainment heavyweight here at Crystal Palace. I look forward to working with them to grow both our brands.”

“With the Barclays Premier League around the corner, we anticipate for an exciting season ahead and we seek to truly establish ourselves and we are happy that Mansion is joining us in continuing to create a future and new reality for our Football club.” He added.

The English Premier League is the most watched football league around the world, with a broadcast of 4.7 billion people in over 200 countries. On the other hand, La Liga may have Real Madrid and Barcelona but fans find it predictable. In contrast, the premier league’s title can change often. This is evident by the championship victories in the past three years by Manchester United, Manchester City and Chelsea.

English Premier League is an intensely competitive league. This is what makes it even more engaging for its fans, who can even enhance their experience through betting on outcomes of various games. This is the main reason why the partnership of sports betting operators and football clubs is on the rise these days. The latest footballclub partnership is Aston Villa who has agreed to work with Betfair and Bet365.

New concept of co-exclusive betting rights

Aston Villa begun its partnerships with the two sports betting companies on 1 July,2015. This partnership will go on until the end of the Premier league season. However, the unusual bit about the partnership is that Aston Villa will be dividing responsibility between bet365 and betfair. This means that the two companies have co-exclusive rights for the club. This as a result, has changed the way the entire Premier league will do business in future.

Aston villa officially announced that bet365 and betfair have the right to be associated with them and both companies will appear on the Club’s interview backdrops and LED screens.

Aston Villa has a history of joining forces with betting operators. It previously partnered with Dafabet and William Hill. Dafabet was its official betting partner for the last two seasons.

Charlie Wijeratna, who is the chief commercial officer of Aston Villa, said that the co-partnership deal from Betfair and bet365 will have a significant commercial increase compared to last year’s partnership.

AFL Club Essendoncalls time on betting partnerships

While English football clubs are welcoming betting partnerships, An Australian team called Essendon does not share that spirit.

Xavier Campbell, the chief executive of Essendon acknowledges that gambling partnerships are highly lucrative. However, the team believes that sports betting have negative impression in Australia. In addition to that, he said that the decision of not partnering with sports betting would cause “short-term financial pain” to the club regardless of the club posting its revenue record for most of its financial year.

With 2015/16 around the corner, English top flight team West Bromwich Albion has struck a deal with a new sponsor TLCBET which would see the company be their main guarantor.

With this TCB has officially become the club’s main sponsor and it initials will be present on West Bromwich’s jerseys this coming season. This becomes the second time these two partners have come together. Their first time came back in 2013/14 season when they signed on an Asian Betting Partner.

TLCBET is a newly form of TLC178, an operator based in Asia that mainly deals with offering online sports betting as well as casino games. Its main owner is Welton Holdings that has also in its possession the Fun88. The company is very prominent among the Chinese gamblers for its welcoming attitude towards clients as well as its new innovative strategy in the marketing industry. Not only did the deal cover the naming of the shirts but also goes a step further to incorporate some other rights and activities that are aimed to see the progress of both Albion and TLCBET in main markets.

Albion’s Sales and Marketing Director, Adrian Wright claimed that he was pleased to see a company like TLCBET agreeing to partner with his club and the two would work shoulder to shoulder in seeing their recognition across the globe. He added that the fact that TLCBET is an international company that has more followers in Asia, the club with be on the gaining side in delivering stipulated objectives.

Adding more to the issues, Brand Director of TLCBET Mike Chong claimed that he was happy to refresh a new deal with West Bromwich which involved jersey sponsorship. He went on to claim that this deal will bring more fame from every corner of the planet for TLCBET. This mutual deal will see the club have a more fan base in the East.

Atlético Madrid or “Los Colchonerous” as it’s referred by its nickname is schedule to end its partnership with sponsors Azerbaijan and adopt a new sponsor the Plus500. The top flight club based in Madrid Spain and third finishers at the previous La Liga season will adopt the new logo on their jersey come the beginning of 2015/2016 season. The prominent Spanish powerhouse is well known in producing eye goal strikers such as Fernado Torres, Radamel Falcao, Sergio Aguero and Chelsea ace Diego Costa.

The 2013/14 La Liga champions will now be marketing Plus500 services with posters pinned all around their stadium. Plus500 a trading platform that is based in Israel will be adopted by iGaming technology providers Playtech and this would provide a room for more income generation.

The deal between the two teams first sees the platforms being advertised via media and banners that would be placed in the stadium. It also includes the Plus500 logo on Atlético’s jerseys both home and away and will be featured in all leagues the team plays including EUFA Champions league. Another thing is that Plus500 will have naming rights at the stadium and will also be involved in other financial benefits such as host sponsorship.

Chief Executive Officer of Plus500 Gal Haber claimed that it was with honor and pleasure that his company is in a position of striking a deal with a big club such as Atlético Madrid, a deal that would go for at least 2 years and believed that this would go on beyond the two years. He added that Atlético Madrid would be the best club to partner with as the club is based in Europe where the companies fan base is at a high degree.

Chief Executive Officer of Atlético Madrid Miguel Angel Gil Marin commented on the deal too by saying that he was excited about striking a deal with Plus500 a company that is on the verge of growing internationally. He added that it was their hope that the deal will be a new beginning between the two as they initiate a long journey full of prospects together.

Titanbet UK is now the official sponsor of the meetings on Super Saturday held by Lingfield Park. In the agreement, the bookies will give o 17 races their names in the 5 meetings, scheduled to run from 20^th June to 8^th August, 2015.

The biggest fixtures of the year are Summer Hooves & Grooves Races, as well as, the Music Nights, bringing in up to 8,000 race participants per day at the mixed lawn and all-weather track.

Titanbet has from time to time invested its time and money in the UK racing since its establishment. With only a few years in the industry, the sports book has quickly grown to become popular around the world. This is because it is dedicated in offering full commitment and dynamic gaming experience to every player. They have sponsored Warwick for the Novices’ Kingmaker chase, York for the spring meeting to the course at Lingfield.

Titanbet provides an excellent platform to its clients with the help of Entertainment services from PT, Playtech’s subsidiary, offering different initiatives that attracts new clients in the competitive market. At Titanbet, they believe customers play a crucial role in the industry. Therefore, they are committed in offering the ultimate customer service and great gaming experience possible.

The spokesperson to Titanbet.co.uk; Russell Yershon said that from the previous collaboration with Lingfield their brand had gained huge exposure and their aim would be performing its services with the racecourse during the summer period.

The Lingfield’s Park Resort executive added to say that they were happy to have Titanbet UK on board as an official sponsor during the summer. He pointed out that their park is offering a couple of racing all round the year. However, Summer Hooves & Grooves Series draws in the largest crowds.”

With amazing games, lucrative promotions and unrivalled customer support Titanbet together with Lingfield Park will take variousracecourse to a completely new level.

It is also important to note that Lingfield Park offers its clients a wide array of safe and secure banking options, ranging from e-wallets to different cards. This includes Visa credit/ Debit cards, MasterCard, Skrill, Neteller and Wire transfer. With these options, you can instantly deposit funds into the gaming account.