The impact that technology will have on sports

On Wednesday there was a dinner hosted by GeekWire that was held to talk about sports and technology. In the dinner that Microsoft CEO Satya Nadella revealed his plans multimillion dollar partnership they had set with Real Madrid Football club there was more to his speech that touched on sports and technology.

He said that sport was one of the industries that was greatly receiving transformation with the advancement in technology as well as data digitalization. This was evident as in attendance to the dinner that was held in Seattle were sport personalities including an NFL linebacker, Olympic medalist, Veteran Journalist among other individuals relevant to sports. There was a lot on discussion during the event among the topics of discussion on how injuries had been prevented and performances of players improved by the use of wearable trackers. There were also talks on how by indulging fans using technology, the fan base would be improved both in and out of the arenas and Stadia.

Those who attended seem to have good and positive response after the diner. Adrian Hanauer, who is the owner of Seattle Sounders said that this had not been invested on and would greatly help on the fans on how they get to watch the game. This would go a long way in helping in the availability of the tickets to the fans and as well as influence greatly on those fans watching the game through TV.

From the player’s point of view, Kevin Pierre- Louis who is s linebacker for the Seattle Seahawks also shared his opinion on the matter. He said that he was excited on the use of technology to help improve player’s performance. He added that this was essential as it would help in prepping player’s body. Kevin said that many veterans had been in the past sidelined because of injury and with the technology this could be easily avoided. With the technology he added player’s performance could be easily monitored while on the field and thus predicting any ailment or injury in an early stage and thus treatment something that would have a great influence on an athlete’s trajectory.

Jennie Reed was the other sport personality that was interviewed after the dinner, and the 2012 silver medal winner and three-time Olympic cyclist showed her support from a financial perspective. She said that the data on sports was now available even to those countries that are not financially well off as the data can be obtained through devices that are cheap to acquire.

 

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